Read the Label!

John Levocz's recent practical printing tip appeared in Impressions Magazine: I often receive calls from irate customers telling me the ink they have been using for years is not working. For example, a customer printing a jacket using our nylon series inks recently informed me of a bleeding problem that he repeatedly experiences. Since it was a jacket, the customer said he always uses the nylon series inks.  Nylon generally does not bleed, so he assumed the ink was the problem.  However, after I asked him to read to me what was printed on the jacket's label, he realized the problem. The label read “100% polyester shell,” which — of course — would be prone to bleeding and would be best printed using a low-bleed type of ink. Remember, you can save a lot of time, misprints and money if you just read, read and read the label again. John Levocz, International Coatings’ Northeast regional sales director, has been in the screen printing industry for more than 30 years and has broad experience in graphics and textile printing. John is a contributor to International Coatings’ blogs and holds print seminars all over the country. Click here for more info on International Coatings' 900 Series Nylon inks and 9000 Series Nylon Color Matching Systems. International Coatings manufactures a complete line of phthalate-compliant screen printing inks, including a wide variety of whites, specialty inks, special effects inks, color matching systems, additives and reducers.  For more information on our products, please visit our website at www.iccink.com.     International Coatings:     The Intelligent Choice